Facebook recently released a new feature in the Facebook Power Editor – call to action buttons.
Every good copy needs a call to action and Facebook now allows your call to actions to really stand out. Advertisers have already started using this and you probably feel left out. So, watch the video to learn how to set up the CTA buttons.
Again, if you don’t know what’s Facebook Power Editor just Google it, to learn how to use it. Facebook introduces all the newest advertising features to the Power Editor first so, by using it you are in somewhat of a beta testers group.
Call to action buttons show up only in the news feed ads and you can choose between: Shop Now, Read More, Register, Download and Book Now.
What do you think about these new call to action buttons?